An average comic book comes out 12x a year so that's a lot of covers over the course of 75 or so years-- not all of them can be gems.
This one is particularly bad-- not completely the fault of artist Dick Giordano-- I think he was given an impossible task. Here's the pitch-- Batman is strapped to the New Years Eve Ball dropping on the Gotham equivalent of Times Square while a "supervillain" rides the ball down with him.
All right--let's start with the really bad-- the sweater. The overall design of the villain. A villain with a guardians of the galaxy type mask and a horrible winter sweater is almost impossible to overcome so right out of the gate your horse broke its leg.
Next up is Batman strapped to the ball. Um, how? I guess he's tied to the ball in what can only be described as a compromising position with guaranteed leg cramps and then we have whatever the bad guy is holding in his hand-- I'm not sure what it is exactly. A flare? A stick of dynamite? Is he going to blow himself up? Kudo's for thinking of an Irish born Jihadist in 1975 or whenever this was done if that's the case.
And the "crowd"? What are they running for? The ball seems to be coming down and there's stuff on it. I think from this distance you would have barely an idea that anything is wrong. You certainly wouldn't be able to hear the clown screaming about the coming death of Gotham, and even if you could I think the sweater would be enough to cause you not to take him seriously.
And the ball comes down on a rope and lands on the ground in an awfully awkward way apparently-- I don't know how this actually works, not having been a fan of watching Dick Clark drop his ball each and every Dec 31 but I'm pretty sure it doesn't look like this.
As a kid I would have seen this on the stands and even though I'm a Batman fan I would have likely passed on this and got the latest issue of TOMB OF DRACULA with my hard earned 20c.
So sorry Dick (Giordano not Clark) this one's a fail.